
Superphone. If you weren’t reading our liveblog of the Google event, it’s the term their Android team kept using to describe the Nexus One. But why?
It bugged us so much that I had to ask for clarification. After all, what kind of person makes up a new term for smartphones and expects other people to use it? I mean, c’mon right? Google’s official answer is that because of the 1GHz processor, the high amount of RAM, the Google apps and all the software innovations they’ve made in the Nexus One, the phone is one step higher than smartphones. And it’s almost equivalent to the laptops you were using four or five years ago. But… really? Superphone?
Because what happens in a few years when these phones are going to have quad-core processors, Xbox 360–level graphics, 4G, and screen resolutions that are on par with what you’re currently using on laptops in 2010. What then? Super super phones? It makes no sense.
The worst bit is that Google is actually serious with this superphone terminology. One of the presenters said something like, “the superphones of today are going to be the smartphones of tomorrow”, which basically implies that superphone is just a high-end smartphone. So, smartphone will be fine. A phone doesn’t cease being a smartphone just because it’s a few years old – but it will cease being a superphone because it’s not top of the line anymore.
Yeah, let’s drop this now and stick with that name that other jerk came up with.


















Glenn Fairbairn
Wednesday, January 6, 2010 at 3:06 PMThe Nexus Two will by a hyperphone, and the Nexus Three will be an Uberphone.
Ollie
Wednesday, January 6, 2010 at 3:29 PMPersonally I like the idea. We’ve been stuffed around with gutless phones for a few years now, with crap operating systems and piss-poor performance.
Now Google comes along and with HTC throws all the cool stuff into one bucket instead of 10 different ones. No mucking around, I like it. I want one.
Chade
Wednesday, January 6, 2010 at 3:50 PMNexus Two should be super-duper phone.
I mean, if you’re going to give things stupid names, then there’s really no limit. Right?
Ben
Wednesday, January 6, 2010 at 4:24 PMSorry, did you say smartphone???? Surely by your logic a smartphone has no right to be called a smartphone.. after all what is smart about them?… right? I mean, I can run apps on my 5 year very ‘not smart’ phone. So get over the name.. They can use whatever they like. Superphone sounds ok to me by their reckoning.
Alan
Wednesday, January 6, 2010 at 7:18 PMSorry cant help it…
Nexus Ten will be supercalafragalisticexpiala-phone
Sam Pryor
Wednesday, January 6, 2010 at 8:00 PMWay back in the day a “super-computer” was one that had a 1ghz processor, so the name “Super-Phone” fits perfectly because this phone has a 1ghz processor.
Jester
Thursday, January 7, 2010 at 9:02 AMI see nothing wrong with creating a new definition for a product niche. For example, sportscars are differentiated in much the same way (sportscar, supercar, hypercar etc), so why not use similar terms to assist consumers deciding which phone they should purchase? After all, there are many ‘smartphones’ on the market today that are so far behind the iPhone and Nexus One. Should they really all get lumped together under one banner?