At the Windows 7 launch this morning, Microsoft showed off their new Windows 7 ads. And they’re actually pretty good.
The above is my personal favourite (I reckon they should have called it Windows Kevin as well), but some of the others are equally good. You can check them all out below.
Elly Hart
Thursday, October 22, 2009 at 3:57 PMHaha I love how it strategically cuts off the end of their sentences. Short and sweet.
Adam
Thursday, October 22, 2009 at 4:30 PMYeah, much better than the W7 Party advert..
Drew Mewburn
Thursday, October 22, 2009 at 4:38 PMThey’re actually pretty good.
About a bajillion times better than the launch party ad…
Nato
Friday, October 23, 2009 at 12:46 PMI see Microsoft are now using the Vista bait and switch ploy for their advertising as well.
Release something craptastic and lower people’s expectations then follow it up with something half decent and voila, smell the roses.
Only difference is Vista meant Microsoft got billions of dollars in upgrades and OEM licenses no one wanted but were forced to buy.
I can’t really complain they keep me in a job.
Charles
Thursday, October 22, 2009 at 5:12 PMhaha.. Something that Directory Opus did on the Amiga a decade ago.
Still a nice feature.
Luke Ramsden
Thursday, October 22, 2009 at 5:23 PMI love how the waitress made some awkward steps in the background
Louis
Thursday, October 22, 2009 at 6:08 PMLove them, hitting the right tune with these nice work MS Australia
Anthony Tam
Thursday, October 22, 2009 at 6:55 PMKevin o’Windows Seven! (reference to our PM K.Rudd)
Blah
Thursday, October 22, 2009 at 9:40 PMYou know only Australians can see these comments right?
Andrew
Thursday, October 22, 2009 at 6:58 PMFantastic! and as said above waaay better than launch party.
Mathew Packer
Thursday, October 22, 2009 at 7:13 PMThey are somewhat better, but lets face it the bar was set pretty low as far as Windows ads are concerned.. At least Lauren the Laptop Hunter and Jerry Seinfeld weren’t involved.
jinbojangles
Thursday, October 22, 2009 at 7:41 PMI cannot tell you how relieved I am to know that this great OS is not going to be ruined by bad TV adverts. Short and Sweet – The best way to go.
Great Work Microsoft Australia!
ozexige
Friday, October 23, 2009 at 5:40 PM‘great OS not ruined by bad TV adverts’
Who’da thunk it – microsoft with TWO winners!
not me, eh? – though I’m only relating to my Vista (puke) experience
Daniel Willis
Thursday, October 22, 2009 at 8:31 PM7 Seconds to get a minimal amount of information… Very full on ads. Apple still has my money.
Anonymous
Thursday, October 22, 2009 at 10:06 PMSo, the security one, exactly how does Windows 7 now protect your personal information? I see the “firewall”, but ummm, personal information goes OUT, and Explorer is the most security bug prone browser of the lot, so …
nk
Thursday, October 22, 2009 at 10:47 PMWhoever created these Ads should be shipped straight to Redmond to take over the Marketing Dept. Well done!
Jrad
Friday, October 23, 2009 at 12:34 AMHey, just a note for anyone looking to upgrade (and happens to be a uni student/employee) the best price on Win 7 upgrade is definitely itsnotcheating.com.au — win pro upgrade for $40.
You just need an email address from a uni and a CC. No reason to pay the full $100+
Pete
Friday, October 23, 2009 at 12:51 AMI have just smiled because I actually liked a microsoft ad for the first time in years. The seven second demos are a brilliant concept and soo cleverly executed.
I’d be mighty pleased to be the advertising company behind them = does anyone know who it was?
Edward Mendelson
Friday, October 23, 2009 at 1:00 AM“I’m a PC, and I just stole everything that Apple has been doing for the last decade.”
So, by “new” features… one could actually correctly refer to them as “bug fixes” or “things we should have had years ago”.
Good work Microsoft: you’ve demonstrated yourselves to be at the cutting edge of 20th century technology!
Ed @ Newtech.me
Victor Raikkonen
Friday, October 23, 2009 at 1:16 AMSeriously, save for the ad with the fort, they are pretty crap… but if you think they are all cool – to each their own.
hchuri
Friday, October 23, 2009 at 1:46 AMwow.. it looks very similar to mac switch campaign ads,. although Microsoft focuses on their positive sides as mac focused on PC’s weak points..
Mike
Friday, October 23, 2009 at 5:57 PMAre you sure they are MS Australia ads? I don’t think so… http://brandonlive.com/2009/10/22/windows-7-demos-in-7-seconds/
brum
Friday, October 23, 2009 at 10:28 PMDude, think about it for a second. These are the Aussie ones, those are the yankie ones.
Bennish
Sunday, October 25, 2009 at 4:31 PMThese make the apple ones look like preschool tantrums.
Oh wait… they already looked that way.
Bennish
Sunday, October 25, 2009 at 4:33 PMAnd thank god we never have to see the ‘wow is now’ crap again. Man, it just… hurt the eyes and ears.