Screens

3mm-Thin Digital Booth Babe Gives Other Booth Babes Inferiority Complexes

By Adam Frucci on July 10, 2009 at 3:40 AM

This super-thin booth babe display was recently spotted on the floor of the high-octane International Stationary and Office Supply Fair (slogan: “You’ll get punched in the face with excitement!”).

this eye-catching digital signage system consists of a 0.3-millimeter-thick high-luminance rear-projection film (Vikuiti Rear Projection Film developed by 3M) applied to a 3-millimeter-thick glass substrate cut into the shape of a woman. A rear projector beams video onto the film, whose microbead-arrayed surface produces a crisp, brilliant image viewable from any angle, even in brightly lit environments.

That’s all well and good, but can she pretend to not be skeeved out by chubby, sweaty dudes who want their pictures taken with her? That’s the sign of a real booth babe. [Robot Watch via Pink Tentacle]

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Comments (AU Comments | US Comments)

  • moonrad
    July 10, 2009 at 10:50 PM
    Let's hope they don't bring a slightly bewildered Ben Aflek out from behind the stand! :P

    moonrad

  • grahamhgreen
    July 10, 2009 at 2:54 PM
    @grahamhgreen: And a projector (in the b/g)

    grahamhgreen

  • grahamhgreen
    July 10, 2009 at 2:53 PM
    My guess is Smart Film - http://www.smart-film.com.tw/

    grahamhgreen

  • phaota
    July 10, 2009 at 9:37 AM
    Very cool idea for the design, but being rear projected, it creates a lot of unneeded empty space behind it. When they get to the point where the video is channeled from the base up into the substrate to create a fully moving image at the same thickness, now that will be awesome.
  • jollyrogerjonesy
    July 10, 2009 at 8:47 AM
    I think they're missing the point of holographs. They're posed to have volume.
  • tehdahl
    July 10, 2009 at 7:26 AM
    @wakebodr: that's exactly what he's talking about...
  • tehdahl
    July 10, 2009 at 7:25 AM
    now we just need a business man display capable of checking out this babe from behind.
  • The Nacon
    July 10, 2009 at 6:45 AM
    I'm still having hard time believing that buying a Projector and "Vikuiti Rear Projection Film" would be cheaper than actually hiring a living person, whom can answer some questions about the booth it holds.
  • Hap
    July 10, 2009 at 5:40 AM
    Nobody in the convention center moved, or did you mean "stationery"?

    Hap

  • ReynaldoRiv
    July 10, 2009 at 5:30 AM
    @Sol-Corp: Down by the River? I might be there too! Yeah for McFly

    ReynaldoRiv

  • Sol-Corp
    July 10, 2009 at 5:10 AM
    @Lawrence Francell: Was that your first pun?

    Sol-Corp

  • Lawrence Francell
    July 10, 2009 at 5:05 AM
    @Sol-Corp: Definately don't want to Break up with her. Ohh I kill me!

    Lawrence Francell

  • Lance eagles3strong
    July 10, 2009 at 4:58 AM
    @32ndnote: im seeing the same. But is anyone else having problems with the home page. I can only see more than the first 3 articles is i use condensed view.
  • Sol-Corp
    July 10, 2009 at 4:53 AM
    @Alduron: Maybe not in the midwest and south but here in Philly we are very accepting

    Sol-Corp

  • TurboTexas
    July 10, 2009 at 4:42 AM
    Why is it that all the youtube videos on giz keep saying "invalid parameters."?

    TurboTexas

  • Alduron
    July 10, 2009 at 4:41 AM
    If you look at the back side...do you see her butt?

    Alduron

  • Alduron
    July 10, 2009 at 4:40 AM
    @Sol-Corp: Glass fetishes won't be publicly accepted until 2012.

    Alduron

  • ThickSkinned
    July 10, 2009 at 4:35 AM
    Oddly enough, the booth schwag was Windex and paper towels...

    ThickSkinned

  • Kaiser-Machead
    July 10, 2009 at 4:32 AM
    @Sol-Corp: But you can't get away..unless you got powah!

    Kaiser-Machead

  • 32ndnote
    July 10, 2009 at 4:17 AM
    @Lance eagles3strong: That's what happens when you elicit William Friedkin to direct your booth babe...
  • gerrylum
    July 10, 2009 at 4:13 AM
    @Kaiser-Machead: Yeah, I think if they could develop a substrate that was near 99% translucent unless a projector was projecting an image on it, that would be the way to go. That way, they could just have a pane of glass that would be totally clear save for the area that had an image projected on it.

    gerrylum

  • 32ndnote
    July 10, 2009 at 4:13 AM
    @wakebodr:I actually have the same setup going at work. It looks like the letter-spacing is at like 1px for the right column and -2px for the main body. In addition to the distorted images. | In LH, the images look normal, but the letters are still spaced.
  • Yinzers Are Celebrating the Stan
    July 10, 2009 at 4:13 AM
    Is there any chance it could become standard practice to include a link to these videos? They don't show up on my Pre (and I'm guessing the same is true for the iPhone) and won't until it gets flash support, but a link under the video would launch the youtube app and allow me to see the video. (I'm just assuming this is a youtube video, but I can't see it and I'd really like to see this tech in action.
    Disclaimer: I'm not posting this from my Pre, I'm posting it from work--which blocks videos via a firewall. I'd like to be able to switch over to my Pre to see the stuff the firewall blocks.
  • alexvanduyn
    July 10, 2009 at 4:04 AM
    Ok, this is weird, nice update, but will it blend! Flame ON!
  • tsdexter
    July 10, 2009 at 4:04 AM
    @wakebodr: same specs.. same view.. distortion and all...

    tsdexter

  • wakebodr
    July 10, 2009 at 3:59 AM
    @32ndnote: My page looks fine. I have a 1280x1024 resolution screen and firefox is maximized so it fills the page. The only thing that I see is the pictures on the "More About" section are distorted. Other than that, the text and everything fits fine.

    wakebodr

  • Kaiser-Machead
    July 10, 2009 at 3:58 AM
    @Lance eagles3strong: Maybe they should've tried their hand at projecting the image onto a big glass monolith, rather than a specific cutout shape. I know they were going for the hologram look, but I don't think the effect is quite as good as intended.

    Kaiser-Machead

  • kagekiri
    July 10, 2009 at 3:58 AM
    @Lance eagles3strong: Yeah, I was wondering what was weirding me out, and it's definitely the fact her hair/head didn't shift at all despite her face/jaw moving around in the display. Creepy.

    kagekiri

  • Sol-Corp
    July 10, 2009 at 3:58 AM
    @Kaiser-Machead: Thats why you bring a McFly hoverboard so you can book it out of there as soon as Biff shows up after you touch his girl...sorry im watching back to the future tonight so im overflowing with allusions

    Sol-Corp

  • BeerManMike
    July 10, 2009 at 3:56 AM
    @32ndnote: Nope, but i get operation aborted 99% of the time and have to spam "stop" at the right time to get the page to load and sometimes i can't make a comment for a couple mins while something? is loading.

    BeerManMike

  • Kaiser-Machead
    July 10, 2009 at 3:54 AM
    @Sol-Corp: I'm pretty sure these trade shows have some brand of goon squad that pummels people who get grabby with the booth gals. Maybe I'm wrong.

    Kaiser-Machead

  • zeroprime
    July 10, 2009 at 3:52 AM
    @32ndnote: It doesn't seem to keep the proper aspect ratio. Perhaps they could have it auto crop when doing the resizing. Although it's arguably getting a little too busy on the page by including the pictures at all.

    zeroprime

  • wakebodr
    July 10, 2009 at 3:52 AM
    @artistpavel: If she moved out of the cutout, body parts would disappear.

    wakebodr

  • jibbly
    July 10, 2009 at 3:51 AM
    @32ndnote: Same here.
  • Sol-Corp
    July 10, 2009 at 3:49 AM
    But there is nothing to grab... unless you have a glass fetish...which is totally cool after all it is 2009 right?

    Sol-Corp

  • Purple Monkey Dishwasher
    July 10, 2009 at 3:49 AM
    @32ndnote: Yep me too, make sure you let the editors know so they can fix that

    Purple Monkey Dishwasher

  • zeroprime
    July 10, 2009 at 3:49 AM
    @32ndnote: New comment system is out for only a few hours and I'm already screwing up. Hooray! Double Posting!

    zeroprime

  • artistpavel
    July 10, 2009 at 3:48 AM
    Interesting how they made her not move outside the cutout shape, only a hand and face features move a bit.
  • 32ndnote
    July 10, 2009 at 3:47 AM
    Is anyone else's page layout really messed up with the bonus "More About Booth Babes" section stretched out on the right side? | Either way, I'd still take size 4 over 3mm any day.
  • BeerManMike
    July 10, 2009 at 3:47 AM
    I was always told asian women were flat...

    BeerManMike

  • Lance eagles3strong
    July 10, 2009 at 3:47 AM
    Am I the only one freaked out by the fact that she only moves within such a small area.

    I know that she is meant to only take up X amount of space but her lack of realistic movement in the head and torso area, is disturbing.

    I'm talking head rotating 360º disturbing.
  • elitesoulman
    July 10, 2009 at 3:46 AM
    Punched in the FACE? Damn. Pretty cool though. We should replace all grocery store clerks with this as well, so they don't stare at all the junkfood I bought.

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