If you thought Microsoft’s laptop hunter ads (1, 2, 3) were catty, check out Apple’s response.
A PC is no bargain when it doesn’t do what you want,” Apple spokesman Bill Evans says. “The one thing that both Apple and Microsoft can agree on is that everyone thinks the Mac is cool. With its great designs and advanced software, nothing matches it at any price
Kitty no likey! Reeow! [Business Week via MacRumors]


















Peter
Friday, April 17, 2009 at 9:47 AMTrading on cool is … cool … Until you get to a global downturn and you have to compete on price … not cool … Suddenly gets you thinking that your 25 billion dollar fighting fund … Might not be such a deep pool … of cool.
Andrew
Friday, April 17, 2009 at 9:53 AMHas Bill Evans seen the Sony’s they are also over priced and look cool.
pewpew
Saturday, April 18, 2009 at 9:01 AMAn apple is no bargain full stop…
and bill evans is just reinforcing the whole pretentious vibe for apple users
Ben
Monday, April 20, 2009 at 1:35 PMOh my, how precious is she? The music, her ratty style, oh my. It’s all so pretentious. Is this MS’s response to the pretentious mac crowd?
This makes me:
A. A little nauseous
B. Never want to buy a PC
And I love PC’s!!! MS, Please stop with these adds. It was hard enough after the Seinfeld ones.
well-howdy-dew
Monday, September 14, 2009 at 1:48 AMfunny that microsoft never discusses ‘the total cost of ownership’
oh, that’s right. they can’t!