Software
Microsoft Online Store Lets You Download Windows and Office
Posted by Matt Buchanan at 12:45 AM on November 15, 2008
Microsoft is just now launching a real online store? Yep. It's still definitely a 1.0 experience—not a bad start, just very basic. You can buy meatspace goods like hardware, software discs and Xbox 360 games, but the kicker is that you can directly download software now, even Windows and Office. It seems wrong that the world's largest software company is just now really jumping into digital distribution, when someone like Valve has been doing it amazingly for the last few years. That said, I still wouldn't go the download route for Windows, for a whole lotta reasons, but mainly this one:
The obvious fear for most users buying ESD products is not having the software on physical media to re-install the product at a later time. Microsoft Store solves this by letting you re-download the product until mainstream support for the product ends. Typically this is 5 years after the product is released. You always have the option of copying the downloaded products to physical media if you want to have it available longer than the mainstream support lifetime.
When I buy a copy of Windows (or anything else), I expect to keep it forever—what if my older PC borks out and my cheap burned disc has degraded? Essentially taking away something I bought is no good, after five years or hell, ten years. On Steam, stuff is there to download forever, like a digital vault, which would make people feel safer about going all-digital. Also, when it comes to your whole OS, it just feels safer to have a hard copy in that lovely swinging plastic box. Updated post for clarity. [Microsoft Store via Trevin Chow via ZDNet]

Comments (AU Comments · US Comments)
There are currently no AU comments for this post.
MarieLolzord
Posted 3:11 AM 15/11/08
I got have-life 2 on steam when it first came out years ago. Do I remeber my account info, NO. do I still have the same email address used on the account, NO. Shit out of luck, YES!!!
MarieLolzord
Necroscope
Posted 3:10 AM 15/11/08
It seems wrong that the world's largest software company is just now really jumping into digital distribution
And
I still wouldn't go the download route for Windows
You seem to have solved you own confusion.
As pointed out, MS has done digital distrobution for a while now. As you prove, the general public is barely able to except the idea of digital distrobution.
Necroscope
luciusad2004
Posted 3:09 AM 15/11/08
@luciusad2004: damn those first two lines are redundant : ( I hate when i do that.
luciusad2004
flyakite
Posted 3:09 AM 15/11/08
"Also, when it comes to your whole OS, it just seems smarter to have a hard copy"
You do realize that if you're downloading an OS there's a 99.9% chance that you're going to have to make a hard copy to install it? Unless you're simply using the image for Virtual Machine testing, I don't know how in the heck you plan on installing an OS you bought online and downloaded without a disc.
That would be quite the sales scheme.
flyakite
luciusad2004
Posted 3:08 AM 15/11/08
Wouldn't you have to burn it to a CD anyway to install it? Seriously, you need it on a disk to install it anyways. Unless this is meant as an "upgrade" type of thing were you buy it and install it from within a current windows installation. I'm thinking you can most likely burn it to a disk to hold on to it.
luciusad2004
ripfire
Posted 3:07 AM 15/11/08
@outie: Ooooh. A see dee burner. Is that some sort of new fandangled witchcraft?
ripfire
Preyfar
Posted 3:07 AM 15/11/08
Actually, Microsoft has had digital distribution for quite a while now. When Windows Vista came out, I purchased a license of Vista Business from their online store (the Digital Locker/Windows Marketplace) and downloaded it. The downloaded copy of Vista could be burned to an installer DVD and used like any store bought software.
That was almost two years ago. Microsoft doing digital distribution is nothing new. This iteration of the store, however, is.
Preyfar
outie
Posted 3:02 AM 15/11/08
Maybe he doesn't have a CD/DVD burner.
outie
aec007
Posted 3:01 AM 15/11/08
@Rabid Penguin:
Yes you can... a Dell laptop that I bought for my inlaws last Christmas came without media, but in a flier it had a DVD "printed" that said... you can do such and such... and burn yourself a DVD copy of the OS.
You can only burn yourself one copy... but you can also order a copy by mail for $5 shipping.
(sort of OK... a little cheap ass if you ask me... but still you could burn yourself the copy of Vista...)
aec007
bkchosun
Posted 2:54 AM 15/11/08
@bkchosun: Wow, you guys are quick on the comments...
bkchosun
bkchosun
Posted 2:52 AM 15/11/08
I may be missing something here, but couldn't you just burn the downloaded file to a cd or dvd?
bkchosun
xsecretfiles2
Posted 2:52 AM 15/11/08
I'm pretty sure they are wrapped around some DRM protection thing....right?
xsecretfiles2
jayhawk11
Posted 2:52 AM 15/11/08
Ironically enough.....China has been downloading Windows for at least the last 8 years.
jayhawk11
baltwade
Posted 2:51 AM 15/11/08
I wish if you gave them your Windows product key code they let you download that OS for free. I hate manufacturer's restore disk.
baltwade
Rabid Penguin
Posted 2:50 AM 15/11/08
Also, I've been able to download all their software for years... MSDN ;c)
Rabid Penguin
ZetaCrossfire
Posted 2:48 AM 15/11/08
cool. might have to get windows 7 there if i can.
ZetaCrossfire
Rabid Penguin
Posted 2:48 AM 15/11/08
You know, when you download software you could always burn it do a DVD. That option does exist... or can you not do that in Vista?
Rabid Penguin
mikeg916
Posted 3:36 AM 15/11/08
@nutbastard: which is probably why this exists in the first place.
download an image all you want.
you already have the key.
mikeg916
mikeg916
Posted 3:35 AM 15/11/08
@MarieLolzord: actually no
you can contact customer service and if you can prove it by having a receipt (like the credit card you paid for it with) they will rest everything for you.
i just did this early this year
mikeg916
Rabid Penguin
Posted 3:34 AM 15/11/08
@Joker10: I know with Steam there is a backup option to copy any of your games from hard disk to cd/dvd. I don't own any Microsoft games, but I don't see why you couldn't do it with theirs either.
Rabid Penguin
Joker10
Posted 3:31 AM 15/11/08
I understand that you can download things to physical media like Office, but what if i decide to purchase a game. Will I be able to copy that to disk and play it at a buddies, or am doomed to play it off my HDD forever?
Joker10
Ibelieveinsandwitches
Posted 3:29 AM 15/11/08
@nutbastard:
yeah, its a point worth making twice.
Ibelieveinsandwitches
froboy
Posted 3:28 AM 15/11/08
You know what they need... THIS: [tinyurl.com]
froboy
Kuroyume
Posted 3:23 AM 15/11/08
@nutbastard: agreed... you don't buy the software itself, just the license to use it... thus, you should be able to get the installer from wherever you want.
Kuroyume
mikeg916
Posted 3:23 AM 15/11/08
@Preyfar: exactly.
You've been able to download software from microsoft via other channels for a very long time, and honestly, that's how i get almost all of my MS software for my business.
i download the iso image and then purchase the keys i need from a VAR in the numbers that i need.
Opening this to Joe Public is just the latest evolution of this.
mikeg916
ripfire
Posted 3:22 AM 15/11/08
I say media should be given out almost freely. It's the license that you have to purchase.
ripfire
mikeg916
Posted 3:20 AM 15/11/08
@xsecretfiles2: yes, it's called a product key and activation.
mikeg916
Apoc112
Posted 3:20 AM 15/11/08
The idea that you would pay hundreds of dollars for software and then *not* back it up on physical media is kinda ridiculous.
Apoc112
nutbastard
Posted 3:19 AM 15/11/08
@luciusad2004:
it's a point worth making twice ; )
nutbastard
JiAvW
Posted 3:19 AM 15/11/08
@luciusad2004: What about a network install?
JiAvW
nutbastard
Posted 3:17 AM 15/11/08
Look, the way i feel about it is, if you f'ing paid for it, feel free to torrent it forever, guilt free.
nutbastard
tamoriel
Posted 4:01 AM 15/11/08
Still much cheaper on NewEgg, and you get the new disc smell.
tamoriel
tarzan69
Posted 3:55 AM 15/11/08
I was seriously worried about how I was going to weather the massive queues for the Vista 2 launch . . . . I mean Windows 7 launch. Well done microsoft for coming up with such a clever solution . . .
tarzan69
Barry99705
Posted 3:52 AM 15/11/08
@MarieLolzord: Well, who's the dumb ass that forgot his account info!
Barry99705
oranges
Posted 4:27 AM 15/11/08
what a dumb article. windows installations are made much easier and much cleaner by ripping the install cd to the hard drive and tweaking with nLite anyway, then you can burn it, or store it on any number of drives that will never degrade. looks like 5 seconds of thought was put into this haterade.
oranges
danielsmi
Posted 5:19 AM 15/11/08
way to again have no idea what you're talking about giz!! MS has had an online store for years it's called Windows Marketplace, where you could by MS hardware and software as well as 3rd party hardware and software.
www.windowsmarketplace.com
danielsmi
eyephone
Posted 5:11 AM 15/11/08
If an OS sells in Office Depot for $299.00 then I bet after all costs, MS gets $179.00.
If the store is successful, and they sell the downloaded medis for retail price, MS's profit will be huge.
eyephone
eyephone
Posted 5:09 AM 15/11/08
You really would think that they could lower the prices for the mass downloaded media. I understand that they have to have the server capability and bandwidth to handle the downloads, but c'mon not even a little discount?
There is no packaging, no physical disk, no store profit or overhead, and no transportation costs.... there should be a discount.
eyephone
Patented_Skillz
Posted 4:21 AM 15/11/08
@nutbastard: I understand the sentiment of this opinion, but it doesn't jive with copyright law. People often overlook the fact that copyright protection gives the copyright owner both the exclusive right to reproduce a work and the exclusive right to distribute a work. Downloading software is "distributing" software.
Paying for a license to "use" software is basically paying for the right to reproduce the software on your computer as necessary to operate the software. The license doesn't include a right to distribute/download the software at will.
Of course - guilt is a personal thing. I point out the legal standard for people's info in case that helps them form their own opinion.
Patented_Skillz
AletheaReptile
Posted 3:30 AM 15/11/08
Microsoft's Policy of Digital Redownload is actually better than most other software vendors redownload policy. Does itunes let you redownload? No. Symantec allows you to redownload for 1 year and then you're out of luck. Additionally, on the enterprise side MS has been in the digital distribution game for a while. I can log into my EOpen account and download any licensed product I have, SQL Server 2008, Vista (32 or 64), XP, Office (03, 07, 08 for Mac) Visio, etc.
AletheaReptile
whootowl
Posted 6:02 AM 15/11/08
@mikeg916: Plays4Sure?
whootowl
GenNove
Posted 7:52 AM 15/11/08
Wow Matt can I have your job?
YOU SUCK AT IT. YOU ARE SO BIAS TOWARDS PHYSICAL MEDIA YOU MISSED THE WHOLE POINT OF DIGITAL DISTRIBUTION.
download,backup to exteral drive or burn to dvd. So many possibilities.
And yes! that was an intentional CAPS LOCK just for you MR.
GenNove
racermd
Posted 8:48 AM 15/11/08
@aec007: If you don't trust the long-term reliability of DVD+-R media, you could always simply copy the contents of the Vista DVD to your hard disk and re-burn it any time you like. At that point, you could even use something like vLite to customize the install for things like additional drivers, slipstream service packs and hotfixes, component removal, UI tweaks, etc.
Or, you could copy the contents of the Vista DVD to a 4GB (or more) USB stick and boot from it directly - no funky hacks required! If you must install Vista, it really is the best way to go.
racermd
kazemizuhi
Posted 5:04 PM 16/11/08
@racermd:
Your joking, right? Boot Vista from USB?
Wait, today's not April Fools is it?
kazemizuhi
Mark X
Posted 12:31 PM 18/11/08
@baltwade:
Agreed.
Mark X
Mark X
Posted 12:29 PM 18/11/08
@aec007:
That's Dell's software at work, not Vista.
Mark X