Screens
Sony's Bendy Organic Screen Means Video Clothes, Animated Cereal Boxes At Last
Posted by Wilson Rothman at 9:23 AM on October 4, 2008
OLEDs are pretty much awesome, but the coolest application, the bendy one, is still tricky, because flexible plastic is more porous than stiff glass, and OLEDs get really upset when they come in contact with oxygen. Apparently, though, Sony and Germany's Max Planck Institute have cooked up a flexible and transparent organic display that will do alright, when it is released in the undisclosed future.
Since it's see-through, it will be able to be seen at all viewing angles (uh, including those greater than 180°) and because of its low power constraints it will be able to run with minimal battery support. Applications discussed by the Daily Mail include the usual roundup of not-entirely-brilliant suggestions, such as clothing-mounted displays, roll-up digital newspapers and cereal boxes with animated ads. The good news is, all of this brings us much closer to my idea of a good product: wallpaper TV.
There's a video of the above rabbit jumping along the 3-inch screen to prove the video capabilities; my problem with the vid (besides the fact that I couldn't embed it for you) is that while it shows the display bent, it doesn't show it being bent. That's what I'd like to see. [Daily Mail UK]

Comments (AU Comments · US Comments)
There are currently no AU comments for this post.
Wilson Rothman
Posted 9:52 AM 4/10/08
@csharms: Check out the Daily Mail link. They still have it up, just not for sharing :(
Wilson Rothman
csharms
Posted 9:47 AM 4/10/08
"..my problem with the vid (besides the fact that I couldn't embed it for you)"
Lol...yeah i wanna see it!
csharms
unkpku is think that new comments are like iPhone 3G pre 2.1, ye
Posted 11:18 AM 4/10/08
Wow... i didn't notice that rat.
unkpku is think that new comments are like iPhone 3G pre 2.1, yeah it sucks
willyolio
Posted 1:58 PM 4/10/08
...and the Boston police force begin to arrest dozens of "terrorists" with "bombs" strapped to their bodies.
willyolio
gothamdarkknight
Posted 2:43 PM 4/10/08
since when was animated cereal boxes a good idea... damn things just won't shut up in minority report
gothamdarkknight
Kaiser-Machead's LEGO WALL-E
Posted 3:10 PM 4/10/08
@gothamdarkknight: Pine & Oats it's Pine & Oats, Pine & Oats it's Pine & Oat's, Pine & Oats Pine & Oats is good for you!!!
Kaiser-Machead's LEGO WALL-E
Bodypainter
Posted 6:17 PM 4/10/08
very impressive, I am curious about the new products, but i fear that might be very expensive at the beginning. ps: mac brick video at
+ Watch video
Bodypainter
Xander
Posted 6:04 PM 4/10/08
Darn, when I click on that link, my browser freezes. Whatever, I just can't wait for the day that these are implemented into glasses or something with computers attached to them. We'll go all Dragonball Z.
Xander
yungjerry703
Posted 11:09 PM 4/10/08
but does it blend?
yungjerry703
fromagesfondus
Posted 12:06 AM 5/10/08
@willyolio:
I remember that!
very nice
fromagesfondus
pevans34
Posted 3:03 AM 5/10/08
how annoying would video clothes be? Its worse than those pants that have words on the ass
pevans34
EricAlder
Posted 4:46 AM 7/10/08
But we could use video panels on our flying cars!
Heck, we could use them on our terrestrial cars too! Just imagine being able to show a giant video 'middle finger' to the guy who just cut your off!
EricAlder
GTgeek
Posted 5:06 AM 7/10/08
Best Buy sells an 11" OLED TV for around $2500, which would make a cereal box with monitors on both sides cost about $5000. I think I'll stick to my cheap generic cereal that comes in just a bag thank you very much.
GTgeek
pyrt0
Posted 12:35 AM 7/10/08
I still Love what UDC has done! Their flexible displays are full color and high resolution...The next step for the flexible displays market is 'ruggedizing' their commercial applications of the technology. Then we'll see it pasted on asses everywhere and we can all walk around with virtual bumper stickers~
{{ [www.universaldisplay.com] }}
pyrt0
BeautifulAgony
Posted 3:17 PM 6/10/08
Video clothes and cereal boxes? No, thanks!
But how about video game boxes and movie boxes with video demo scenes on the back instead of tiny screenshots... This is assuming that people still buy media from brick & mortar retailers when this technology arrives. But wouldn't that be cool?
BeautifulAgony
UrianHoddie
Posted 12:38 PM 6/10/08
They don't bend it because it does not appear to be an actual OLED display! Its simply a container full of a material that luminesces when hit by laser light. Thats right, they're simply painting the picture on the screen with a laser projector! Daily Mail completely fails to describe the nature of the video accurately, and apparently everyone else lacks the independent judgment to notice.
UrianHoddie