Gadgets
Mobile Broadband Finally Gets a Logo, But Is It a Cloud Or Seagulls?
Posted by Kit Eaton at 4:20 AM on October 1, 2008
Relax, people who've been using mobile broadband internet: your scarily unbranded 'net surfing days are over. The GSM Association has coordinated 3 Group, Asus, Dell, ECS, Ericsson, Gemalto, Lenovo, Microsoft, Orange, Qualcomm, Telefónica Europe, Telecom Italia, TeliaSonera, T-Mobile, Toshiba and Vodafone among others to create the "Mobile Broadband service mark." It's a logo designed to let consumers know the item they're using/seeing on the shelf in a store is a ready-to-run mobile internet device. But is it a cloud or a pair of seagulls? Hopefully the latter: you wouldn't want to run your precious laptop outside when rain is threatening.
Apparently it's just part of an initiative by the GSMA to push products that are "always-connected mobile broadband devices" which are "a compelling alternative to Wi-Fi," and it'll see pre-installed broadband in upcoming laptops in 91 countries, along with a bunch of previously unconnected devices from "cameras and MP3 players to refrigerators, cars and set-top boxes."
Now I get it... Oh hang on, no I don't: why would I connect my fridge or set-top box up over a mobile broadband connection? I'd just use my fast, reliable, always-on wireless home network. Hmmm. [Pocket-Lint]

Comments (AU Comments · US Comments)
Dustin
Posted October 1, 2008 11:11 AM
They are clip-on comedy moustaches.
EBone
Posted 4:58 AM 1/10/08
@MFlick: 'Zactly!
EBone
Dooosh
Posted 4:57 AM 1/10/08
Or and M and a B if you really strech it..
Mobile Broadband?
Dooosh
Dooosh
Posted 4:55 AM 1/10/08
nah those are just two really sad looking letter M's
Dooosh
MFlick
Posted 4:54 AM 1/10/08
seriously, i think it is both. that is a genius logo.
MFlick
MFlick
Posted 4:54 AM 1/10/08
its both!
MFlick
frigg
Posted 4:40 AM 1/10/08
Rubeus Hagrid's toenail clippings.
frigg
surfjim
Posted 4:31 AM 1/10/08
"Cloudgulls"
surfjim
Tweak
Posted 4:28 AM 1/10/08
@Git Em SteveDave loves this guy-->: Ahh, yes
Tweak
Dudemeister on the Run
Posted 4:28 AM 1/10/08
Now I get it... Oh hang on, no I don't: why would I connect my fridge or set-top box up over a mobile broadband connection? I'd just use my fast, reliable, always-on wireless home network. Hmmm.
Because for every device that you don't connect to the internet using Mobile Broadband god kills a kitten. Could you sleep at night knowing that?
Dudemeister on the Run
Kaiser-Machead
Posted 4:27 AM 1/10/08
Flying monkeys, or flying novelty Marx eyebrows.
Kaiser-Machead
Rabid Penguin
Posted 4:25 AM 1/10/08
Maybe they're flying books.
Rabid Penguin
Git Em SteveDave loves this guy-->
Posted 4:25 AM 1/10/08
Wow, it's good to see Flock of Seagulls found a new gig.
Git Em SteveDave loves this guy-->
Krrong
Posted 4:24 AM 1/10/08
/me sings... "And I raaaan, I ran so far awaaaaaay.."
*coughs*
(Your skill at 80's Karaoke has dropped by 3 points)
It's a Flock of Seagulls! And you know what seagulls do!
Krrong
Git Em SteveDave loves this guy-->
Posted 4:24 AM 1/10/08
@Tweak: One might say they ARE crapping Mobile Broadband.
Git Em SteveDave loves this guy-->
Tweak
Posted 4:24 AM 1/10/08
Why are those birds crapping on Mobile Broadband?
Tweak
unspellable
Posted 4:21 AM 1/10/08
Hey, look! It's Open Office!
Oh, wait....
unspellable
VideoVampire
Posted 5:23 AM 1/10/08
...and I ra-aa-an,
I ran so far away-a-ay,
stayed online all the way...
VideoVampire
lankysob
Posted 5:22 AM 1/10/08
@AHemp: Whatever it is, the 'e' in Mobile and the "db" in Broadband make a full set of penis and testicles. Srsly, it's right there just smiling smugly at us with it's explosion of clouds/birds/moustaches above.
Wait...
...apparently, their logo is a moustache ride.
o_O
lankysob
CSX321
Posted 5:09 AM 1/10/08
@RiceBandit: Here I was thinking it was a bottom view of two women wearing black bikinis.
CSX321
AHemp
Posted 5:08 AM 1/10/08
What is that horrendous typeface?
AHemp
Galley
Posted 5:08 AM 1/10/08
They're definitely unibrows!
Galley
LastVigilante
Posted 5:06 AM 1/10/08
Olde-timey mustaches.
LastVigilante
RiceBandit
Posted 5:04 AM 1/10/08
Actually, it's a top view of two women wearing balck bikini tops.
...Or is my imagination running amok?
RiceBandit
pdditty
Posted 5:03 AM 1/10/08
Its two mustaches!
pdditty
Maksimir
Posted 5:00 AM 1/10/08
If you flip the images upside down it looks like satan.
Maksimir
Eruanno
Posted 5:47 AM 1/10/08
Those birds are bombing the poor mobile broadband text...
Eruanno
citizen024
Posted 5:41 AM 1/10/08
@lankysob: hahahahaha:) i loled
citizen024
citizen024
Posted 5:39 AM 1/10/08
@unspellable: if sun anything like a certain fruit company id see a lawsuit coming very quickly.
citizen024
Grifter
Posted 5:39 AM 1/10/08
Its 2 topless women sunbathing... Duh!
Grifter
Voltron's Underwear
Posted 5:31 AM 1/10/08
does it say 'mustache rides $.25' on the back?
Voltron's Underwear
aec007
Posted 5:30 AM 1/10/08
@Tweak : Because the service is crap, or the connection, or the plan, or the chocked-down anti-DRM / anti-P2P-Network connection sucks for every single wireless carrier?....
Yeah.... I thought so.... the logo fits so nicely for US carriers, doesn't it?
aec007
All_Thumbs
Posted 6:22 AM 1/10/08
It's a sailboat
All_Thumbs
mhlaxp
Posted 6:21 AM 1/10/08
Suddenly, batarangs, thousands of them!
mhlaxp
comedian
Posted 7:25 AM 1/10/08
It looks like a VW Beetle to me. Air cooled mobility!
comedian
AmishJohn
Posted 7:22 AM 1/10/08
Connect the leftmost point on the left widget to the rightmost point on the right widget, and it's a big ol' steaming turd. Just like the service.
AmishJohn
AmishJohn
Posted 7:19 AM 1/10/08
@Dudemeister on the Run: As long as you make bacon out of 'em.
AmishJohn
Felix26591
Posted 7:37 AM 1/10/08
Opneoffice, or cloud computing wait no mobile broadband
Felix26591
vgart
Posted 8:12 AM 1/10/08
Its not genius logo, but its both.
vgart
tehdahl
Posted 8:06 AM 1/10/08
boooooooooobz.
yep.
tehdahl
jrghoull
Posted 9:35 AM 1/10/08
@unspellable:
hahah damn, good call upspellable!
jrghoull
Avielus
Posted 10:32 AM 1/10/08
Why the hell would you be connecting your fridge to your internet anyways?
Avielus
discounteggroll
Posted 12:04 PM 1/10/08
...and this remake made me bawl...
(the 15 sec Hulu ad is worth it)
[www.hulu.com]
discounteggroll
discounteggroll
Posted 11:53 AM 1/10/08
screw karaoke, the original music vid itself speaks volumes...
[video.google.com]
discounteggroll
discounteggroll
Posted 11:46 AM 1/10/08
@Maksimir:
oh man, I'm sick (cough + congestion) and now laughing like an idiot from that comment. I Hope you're proud
discounteggroll
jaakennuste
Posted 8:53 PM 1/10/08
Hope, they agree before new Latitude Mini 9 will be equipped with brodband.
Jaak, [shop.it.ee]
jaakennuste
AlvitaLurco
Posted 4:44 AM 1/10/08
It's not seagulls nor is it a cloud. It's the mustachios of the Invisible Broadband Buffoons. They are the secret workers that connect you to internet or, as per Dudemeister, kill the kittens.
AlvitaLurco
SaiChiron
Posted 4:44 AM 1/10/08
i see booty. as in badonkadonk. specifically one badonkadonk-butted woman lying face down, laying on top of another badonkadonk woman at an angle. they're both invisible, and all that can be seen is their booty shorts.
SaiChiron