Computers

Study: Average Mac Computer Price More That Twice That of Average PC

Posted by Adam Frucci at 4:15 AM on August 7, 2008

Fanboys, get your commenting fingers warmed up. A new study shows that, on average, the cost of a Windows PC is half that of an Apple computer. According to data collected by the NPD group, the average Windows notebook goes for US$700, while the average Apple laptop costs above US$1,500, dropping a mere US$59 in the last two years. And that's nothing compared to desktop computers.


 

The average Mac desktop sells for about US$1,000 more than the average PC desktop, which sells for a mere US$550.

"But wait," you say, "that's because people interested in higher-end machines buy Apple, while cheap idiots buy PCs." Eh, maybe. But that doesn't explain away the discrepancies.

Specifications often vary sharply for these systems, with Apple often focusing on faster processors than some rivals in notebooks but at the expense of memory and hard drive space. Its insistence on using mobile processors and custom designs for desktops, however, has created feature discrepancies where a Dell Inspiron 518 tower nearing the US$700 mark features two more processor cores, three times as much memory, and twice the hard drive space of an US$1,199 entry-level iMac despite both coming with near-equivalent LCDs.

While the average price for Windows-based systems is described in the NPD data as having largely flattened and unlikely to drop further in the near future, the disparity between these and Macs has only widened in the last few months, according to eWeek. Apple's general policy of refusing to alter prices until its next hardware revision has reduced the value of its systems relative to Windows competitors.

So while Apple's marketshare has gone up quite a bit in the last few years, analysts don't think they'll be able to keep up the growth with prices so much higher than their PC counterparts. There are only so many video editors, bloggers and rich fanboys in the world, after all. Sooner or later, they'll need to appeal to those cheap idiots as well. [Electronista]

Comments (AU Comments · US Comments)

EzyLee

Posted August 7, 2008 8:23 AM

Meh, you get what you pay for.

Dexxie

Posted August 7, 2008 11:57 AM

Heh, I had a manager at work about 6 months ago, tell me that he was looking at buying a Mac, because he thought they seemed pretty cheap for what he was getting.

I scoffed, and made the off-hand, ill thought out bet, that I could get him an equivalent PC for nearly half the price, $1000 less...

Turns out I wasn't far wrong. The total price of the PC including Vista Ultimate, the 24" Widescreen monitor, more RAM, bigger HDD, and the same CPU came to $1300.

I just don't see the point for 90% of people to pay that much extra for a Mac, that now they run on Intel Hardware, have no advantage, besides some pretty specific software packs.

McDave

Posted August 8, 2008 12:26 PM

OK, I’ll bite! That one’s easy – Windows machines are half price because they’re half a computer!

Anyway, I thought we’d got past this hardware-spec/$ that Wintel dominance fooled us with for decades. The only thing useful about a computer is properly-designed software you use on it and that’s missing from Windows (look high & low, you’ll never find it!). The stuff that comes bundled with the Mac is better than what literally millions of Windows developers can come up with!

Windows computers are like a kit-car; they might do something useful if you have the time & the patience. With a Mac you just jump in & get on with your journey. So you have a simple choice spend your money on a Mac or waste half of it on a PC!

( Besides doesn’t Vista need twice the spec to run at the same speed as a Mac?)

McD

Bloomy

Posted August 8, 2008 1:52 PM

How about completing the total cost of ownership calculation. Buying a computer is only the cost of the hardware and software. How about working out the cost of time lost because Windows doesnt do things nicely, easily or intuitively.

Just the other day I was with a co-worker at a coffee shop with free wifi connection. I had my iPhone and MacBook connected and browsing the web in about 20 seconds, a.

We both struggled to get the Windows Mobile to connect, and even then still had trouble getting it to surf the web. The laptop was a little easier but still not as easy as the MacBook.

time cost for Apple = 20secs
time cost for Windows = 5 minutes and still counting.

So what if the hardware is cheap. If it doesnt do what you want it to do in a time effective manner, then it ends up costing more.

Its an old Project Management concept. Everything is contrained by Time, Cost, and Scope. If one of those things changes there is a direct impact on the other two.

I used to call it the "Good, Cheap, Quick" triangle. If you pick two of them, then you cant or wont have the other. Try applying this to any situation.

Bloomy!

steveald

Posted August 9, 2008 6:45 AM

As always, you can get statistics to make any argument you want. One thing you left off is the fact that the initial cpu purchase is never the sum total of the cost of owning a computer. Add functional software, virus protection, malware protection, and tech support costs in there and it starts evening out rapidly. Put a price on ease-of use and the bargain isn't so much of a bargain anymore.
Of course there's also the argument that a Mercedes costs more than a KIA too.

meinrosebud

Posted August 12, 2008 4:28 PM

Lies, damn lies & statistics.

Logic

Posted November 28, 2008 3:05 PM

Why won't anyone take note that all modern computers are essentially the same in terms of hardware. The "I'm a PC" commercials make PC synonomous with Windows, they are not the same. Real power users use PCs because they can build and modify them however they want, but they use Linux or at the very least dual boot to avoid Windows as much as possible.