iPhone App Store Launch Details: 25% Free Out Of 500+ Total

Steve Jobs gave the NYT a bunch of details on the upcoming iPhone App Store. It’s opening Thursday with “more than 500 software applications”, 25% of which will be free, and 90% of which will be $9.99 or less. If we’re talking software developers, they get 70% of the revenues while Apple pockets 30%.

Jobs compared the split favourably to game development companies, saying that Apple was going to “provide distribution and marketing.”

Somehow we don’t think arrangement of apps on a virtual iTunes shelf with a few web banners on Fark and Digg can compare with, say, the Grand Theft Auto IV ad blitz. [NYT]

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(3 Comments)
  • [–]

    Nick

    Thursday, July 10, 2008 at 5:49 PM

    iTunes 7.7 is LIVE! :^)

  • [–]

    JayD

    Thursday, July 10, 2008 at 10:43 PM

    Purchased a few apps already in anticipation of tomorrow! haven’t actually paid for any yet (just in case I dont get one for whatever reason) but as soon as I get home tomorrow its Monkey Ball for me :)

  • [–]

    karl

    Friday, July 11, 2008 at 8:48 AM

    ENOUGH ABOUT THE IPHONE ALREADY, one or two stories sure, but this is just nuts today

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