New Boston Apple Store Largest In the World

Later this month, Apple is opening its latest flagship store on Boylston Street in Boston. The store’s main claim to fame? It’s huge. We’re talking largest Apple Store in the world, by square footage. The store, in the city’s historic Back Bay district, looks like a four-story glass cube. It’s the first store inside Boston proper and the first with (finally) easy subway access. According to a store employee, it’s a good thing Boylston Street is so big: Apple estimates 1,500-2000 customers/hour will visit — more than 10 times the 160/hour that the average store gets. It’s something else inferiority-complex ravaged Bostonians can hold over New York.

(Photos by Jordan Golson)