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Survey Shows Australians Feel Ripped Off By Mobile Internet

K660i.jpg
The fun thing about statistics is that with enough creativity, you can make them say anything, making them a great way to convince other people that your point of view is better than a grilled ham and cheese sandwich.

I mention this not because I disagree with the findings of this survey – in fact, they’re quite accurate, in my opinion – but because they were commissioned by 3 Mobile and Sony Ericsson to educate about the new K660i mobile phone and its mobile browsing features.

The study, which was conducted in March by surveying 653 Australians aged between 18-49,  came back with the following statistics:

Comments

  • Josh

    Yeah, with Telstra / Bigpond leading the way in ripping people off.
    Who’s surprised.

  • JB

    Ridiculously high prices and lack of carrier choice in this region (read Telstra NextG is all thats available) is holding me back from mobile internet.

  • Sean

    Prices are what are holding me back. I will definetaly get an iPhone is the costs of the mobile internet are reduced, otherwise, calls will have to do.

  • alex4point0

    A car accident saw me spend a couple of weeks on my arse using mobile broadband connected to a PC. Not tracking my spend (and oh how I love that expression) resulted in a $700 mobile broadband bill for that month. Grousing about the media saturation of “$30 for 2gig / month!” advertisments to the network’s customer service department resulted in a recalculation of said $700 bill. Further grousing resulted in the difference being refunded to my visa/debit card … but the original rampant consumerism resulted in my value to the company being overestimated, which resulted in cheaper plans and member ‘benefits’, which resulted in a handset upgrade at anniversary. It was the long way around, but I had a positive mobile broadband experience. Eventually.

  • zacislost

    /waits for 3G iPhone ..

    I know I’d pull out my laptop every train tip to and from work/school personally but it’s just so frigging cumbersome.. anyone can browse mobile internet on a PDA/phone in the tightest of commuting jams – its very desirable

  • Steve

    The cost is the biggest factor to me. Regardless of how mobile dealers price it, any ‘cap’ that measures itself in terms of Mb is too restrictive. If I’m paying more than $10/Gb then it’s too expensive (that’s 1c per Mb). That said, I can use the net both from work and home, so really it’s only the distance in between that matters.

  • Steve B

    wow things change so fast …

    It was only last week that Giz listed 3 as a sponsor. That money didn’t buy much love.

  • Nick Broughall

    What do you mean? I said in the article that I agree with the findings, but think that the survey itself is flawed. Bottom line is that 3 still has the best mobile broadband packages in Australia, which hopefully we’ll see from more of the networks soon.

  • Patrick

    interesting read, I know you have copied the contents of the press release to this page. But do you happen to have a direct link to the press release?

  • Cam

    3/Virgin/Vodafone/Optus have no coverage at all. The major metro area’s are useless, as i live there! I want to be able to e-mail photos and videos to friends and family when on holidays, you think i can do that? Nope, not unless i want to pay more then the cost of the holiday in Telstra fees.

    If you want to improve mobile broadband in Australia, get rid of Telstra. They are destroying our countrie’s infrastructure.

  • James

    Cost, big time. Give me a plan which includes 500mb of data usage a month and i’d be all over it. This plan also has to cost less than my first born child to be acceptable

  • David D.

    Oh, come on, who are you kidding. Nothings better than a grilled ham and cheese sandwich!

  • Adrian

    Is the original version of the press release available anywhere else? This is the only version of it I can find anywhere. Three and Sony’s media release pages both have no mention of it…

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