Entertainment

Hitachi To Close Up Shop In Australia

tombstone hitachi.jpgIt’s a sad day for the Australian Consumer Electronics industry, with Hitachi deciding to close its doors on the consumer tech arm of its Australian business as part of a global restructure.

Apparently the move is a part of a global restructure, and not the result of the Australian market’s performance financially. However there are mixed reports on whether there will be a swinging of the layoff hammer or simply repurposing the current staff across Hitachi’s other areas of business in Australia.

Losing a big player like this can’t be a good thing, and not just because it means we’ll miss out on their shiny new TVs. Competition makes the consumer tech world go round. Plus, every time a consumer tech company closes its doors, a baby angel dies.

There’s a media briefing happening tonight, so we’ll keep you posted with all the official news tomorrow.

Comments

  • Confused

    So does this mean we won’t be able to buy Hitachi TVs in Australia? Why? I don’t understand, surely we can import them for the Australian market?

  • Nick Broughall

    Certainly looks that way. I’ll confirm all this tomorrow, but reports are saying all Hitachi consumer products will be off shelves by the end of the month. However, all warranties will be honoured for people who have recently forked out their hard-earned on Hitachi products.

  • Confused

    I and three other people I know have Hitachi TVs and we love them. I would definately buy another one too. This is a real shame because they are a great manufacturer! I wonder if retailers will start discounting to get rid of them? Can I justify the upgrade though?

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